Noella Sudbury

CEO and Founder, Rasa Legal Public Benefit Corporation

Noella is the CEO and Founder of Rasa Legal Public Benefit Corporation, a legal tech company that provides low-cost legal expungement services to people not eligible for automatic record clearance.  

After starting her career as an attorney in Utah, in 2016 she was appointed by the Salt Lake County Council as the Director of the Criminal Justice Advisory Council for the County. In that role, she led the successful bipartisan legislative campaign to pass Utah’s Clean Slate law — a new law that automates the criminal record expungement process for more than 450,000 Utahns. She went on to found Clean Slate Utah, a nonprofit to raise awareness of the automatic clearance law. 

Noella has received several honors and awards for her public service, including being recognized as a Young Alumna of the Year, by the University of Utah S.J. Quinney College of Law, the 2019 Woman of the Year by Utah Business Magazine, and as a Pioneer of the National Clean Slate Movement, from the National Clean Slate Initiative. 

In 2022, she was selected to receive the Distinguished Service Award by the Utah State Bar. In 2023, she was named by Inc. Magazine as one of the Top 200 most dynamic female founders in America. In 2024, she was honored by the Salt Lake Chamber with a Pathfinder award.